Preparing For Black Friday: Proven Tips To Drive Revenue
There is no doubt that the holidays are the busiest time of year. The holiday season is coming up, and businesses have an opportunity to prepare for the celebration and increase sales. Several companies have had to cut costs recently for various reasons; there is still time to prepare your business. Due to more brick-and-mortar stores moving to the Internet, it is crucial to plan for Black Friday and the holidays as early as possible. This guide explains how you can drive traffic and increase online revenue during the holiday season by enhancing your website design and marketing. Expanding reach & driving traffic this holiday season You should make your eCommerce store ready for Black Friday by assessing what's working well for it already. Examine the most popular pages, and optimize those for the mediocre ones to improve the ones struggling. Metrics should be compared year-over-year to determine which pages or campaigns are performing well. Check out the performance of your...